Part of the Growth Course — Worthlocity Sales Academy

Discover and Accelerate Your Value in Every Aspect of Life

A specific, repeatable system for holding your price when a buyer pushes back — built by a 25-year sales leader, not a hype machine.

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One-time payment · Lifetime access · 30-day guarantee
The Founder

25 Years in the Field, Not in a Textbook

$74K
Personal Salary Win

Hey — thanks so much for your interest in the Growth Course flagship system. I'll be straight with you: there's no pushy sales tactics here, no funnel, no countdown timer. Just me, you, and this page.

For the last 25+ years, I've been in sales and sales leadership, building and running teams that consistently hit or exceeded their growth targets. I used these same principles during a job offer to negotiate a $74,000 increase in my salary over the original offer. I later coached a family member through negotiations with two competing companies and helped her land a $12,000 salary increase. I've helped numerous colleagues and even direct reports get salary increases from $15,000 to $25,000. And this system can teach you to do it as well.

$74K
Personal salary negotiation
25+ yrs
Sales & leadership experience
10x
Increase in profitability on a restructured deal
What You Get

Here's What You'll Walk Away With

The Value Case Playbook — a repeatable framework for building a documented value case before any deal.
Confidence Under Pressure Drills — practice scenarios that build the ability to stay calm when a buyer pushes for a discount.
The Proof Builder — templates for constructing a credible ROI case, even without company data.
The Deal Structure Menu — alternatives to discounting when a buyer's budget is genuinely tight.
A commission check that reflects the actual value of what you sold.
The reputation that gets you handed the bigger, harder deals.
The System

Here's How It Works

01  LEARN

Build the Framework

Every lesson opens with a clear, bite-sized framework — the specific concept top performers actually use. No fluff, no theory for its own sake — just the exact thing you need to know before you can practice it.

02  TRAIN

Develop the Reflex

A framework you've only read isn't a skill yet. Scenario-based activities, real dialogue practice, and interactive AI roleplay turn it into a reflex you can reach for under real pressure — through repetition, not willpower.

03  EXECUTE

Apply It Live

Take what you've practiced into a real conversation, deal, or account — this week, not someday. Bring the Deal Structure Menu into a live negotiation instead of a hypothetical exercise.

04  SUCCEED

Close at Full Value

The result: measurably better outcomes, built from real repetition, not a certificate for watching videos. The win is real because the skill is now something you've done, not just something you've heard.

Learn
Build the framework.
Train
Develop the reflex.
Execute
Apply it live.
Succeed
Close at full value.
Who It's For

Built For Three Industries Selling on Value

Healthcare, Employer Wellness & Benefits, and Insurance are related but genuinely different buyer worlds. Worthlocity Sales Academy is built around all three.

Meet the Buyers We Serve →
Extra Bonus Material Available

Choose Your Bonus Tools

These tools are a library, not a fixed bundle. On your first purchase only, you choose a set number of them for free — the rest remain available to purchase individually, à la carte, anytime.

Single Module + 1 Free Tool of Choice
3-Module Bundle + 2 Free Tools of Choice
5-Module Bundle + 3 Free Tools of Choice
In libraryNegotiate Your Worth (book) — my personal negotiation playbook, applied to your own career
In libraryThe ROI Calculator Template — turn a prospect's pain into hard dollar figures
In libraryThe Objection Response Playbook — word-for-word scripts for common buyer pushback
In libraryThe Role-Play Scenario Pack — recorded practice scenarios for the Confidence Drills
Investment

Build Your Own Bundle

Choose exactly the modules you need — à la carte, or save with a bundle.
À La Carte or Bundled Pricing
Pick individual modules one at a time, or bundle several together at a discounted rate — you choose which modules go into your package, whether that's one or several.
Browse Modules & Build Your Bundle
Team and organization licensing available — reach out for a package built around your team's size
Purchase TypeHow It Works
Single ModuleBuy exactly the module you need, on its own
Bundle (Multiple Modules)Choose several modules together at a discounted rate — you pick which ones
Team / Organization LicenseCustom package sized to your team — contact us for details

The Guarantee

Go through the training and actually put it to work — build your value case, run the drills, bring the Deal Structure Menu into a real deal. If within 30 days you've genuinely engaged with the material and applied it, and you're still not seeing a shift, reach out and I'll refund you in full.

Questions

A Few Questions You Might Have

Can a self-paced course actually prepare me for live, high-pressure negotiations?

Negotiation is a live skill, not just information — that's why the Confidence Under Pressure Practice Drills give you real scenarios to rehearse against.

I don't have ROI data or case studies from my own company. Can I still build a value case?

Yes. The Proof Builder gives you a framework using industry benchmarks, your own deal history, and structured questions.

Is there any live coaching or calls included?

No — this is fully self-paced. The on-page AI chat is there for quick questions using a built-out FAQ.

Can my company buy this for our whole sales team?

Yes — team and organization licensing is available at a lower per-person cost than buying individually, with a straightforward process for most team sizes.

How long do I have access?

Lifetime access to everything — video training, playbooks, worksheets, and templates.

Ready to stop discounting and start selling on value?

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