Training and self-education for a better you and a brighter future — built on evidence, not hype.
For the last 25+ years, I've been in sales and sales leadership, building and running teams that consistently hit or exceeded their growth targets. Somewhere along the way, I got serious about negotiation — not just in the boardroom, but everywhere it shows up in a career.
I used these same principles during a job offer to negotiate a $74,000 increase in my salary over the original offer. I later coached a family member through negotiations with two competing companies and helped her land a $12,000 salary increase. I've helped numerous colleagues and even direct reports get salary increases from $15,000 to $25,000. And this system can teach you to do it as well.
I built Worthlocity because I've spent 25+ years watching good salespeople leave money on the table they never had to give away. If our programs help you hold your price on even one deal, they've done their job.
Most people don't lose money in a negotiation because they lack value. They lose it because nobody ever taught them the specific, repeatable sequence — and because most negotiation content available to them is either abstract theory or hype-driven sales tactics with no real substance behind them.
The gap this business exists to close is the gap between knowing you're underpaid or underselling, and actually knowing what to do about it.
Worthlocity is the parent brand. Worthlocity Sales Academy is the platform beneath it — three course levels, 32 modules, chosen à la carte or bundled, built for Healthcare, Employer Wellness & Benefits, and Insurance.